Encyclopedia o f Chicago
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Zenith Radio Store, 1936

Zenith Radio Store, 1936
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Console radio units are displayed in model living rooms in two illuminated, floor-to-ceiling windows of this Zenith Radio store in Chicago in September 1936. Personal radio purchases increased after the passage of the Rural Electrification Act in 1936, which coincided with a drop in radio prices and increased sales for the Chicago company.